Weblinx, Incorporated

Why Every Company Should Have a Social Media Policy

Most business owners and managers love social media. It gives them a way to communicate with customers and colleagues that’s fun, instant, and personal.

What they sometimes fail to realize, however, is that these are the same things their employees love about social media, too. And those employees aren’t always going to post things that are in the business’s best interests.

That’s why every organization should have a coherent social media policy. It should state things like which employees can and can’t post on behalf of the company, and what sorts of behind-the-scenes details employees can share about customers, policies, and business practices.

Take Time to Create a Social Media Policy

Remember, if an employee shares something that should have been kept confidential, or worse, violates someone else’s privacy, your business could be on the hook. Remember that, and put some social media policies and training programs into place today.