We’ve been getting quite a bit of inquires from our clients and individuals on what QR codes are and what should they be used for. At first they can look quite confusing and odd, but if used correctly, they can be very useful for businesses and individuals to promote a product, service, or just help “spread the word”.
QR stands for Quick Response and is considered to be a 2 dimensional matrix code. They were initially created by the automotive industry for cataloging since it could embed large amounts of data (binary, alphanumeric) and can be decoded quickly. Since the QR code has the capability to retain more data and scanned quickly other uses for the QR code are increasingly becoming popular outside of traditional logistic company uses. They are free to use, and there are a variety of sites that you can go to create one.
To decode a QR code you need to have something that can scan it and decode the data. The Apple Store and Android Market have a large number of free QR code reader apps that you can download which allows for your mobile device to scan the QR code with your camera.
But what are they good for and what’s the best way to use them? Here are few things that you can do to use a QR code for yourself:
With the third day of outages in Europe, the Middle East, and Africa now spreading to North America, BlackBerry customers have been experiencing the worst outages since two years ago in North America. This couldn’t come at a worse time with Apple’s soon release of it’s (sold out) iPhone 4s and the release of it’s iCloud services today.
While it appears that many business are reluctant to let go of the BlackBerry, it appears that this maybe the final nail in the coffin for RIM. It’s already reported a dismal set of quarterly results and a plunge in its share price, and with new products like its PlayBook tablet computer being poorly received by consumers. Read more…
Even if you aren’t one of the tens of millions of Americans already using an iPhone – Apple reported selling 14.1 million of their flagship mobile devices this summer alone – then you probably know at least half a dozen people who are. And if there’s one thing you learn quickly about iPhones, it’s that there is an app for everything. That isn’t just a figure of speech, either: with nearly 500,000 of them currently available, there isn’t a whole lot the iPhone can’t do already. Read more…
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